BNH promotes Taylor Laro assistant vice president marketing and customer experience officer

LACONIA — Bank of New Hampshire recently promoted Taylor Laro to assistant vice president – marketing and customer experience officer. Laro brings experience in bank marketing to this role, where she will leverage her insights and skills to elevate the Bank’s customer experience and brand presence.

Laro joined Bank of New Hampshire in March 2020 as marketing and digital media specialist and has steadily advanced through the organization. Her contributions to expanding the bank’s marketing reach, streamlining department operations and establishing a robust customer experience program have been instrumental to BNH’s success. In her new role, Laro will be responsible for enhancing customer satisfaction and loyalty, developing and executing innovative marketing campaigns and fostering cross-departmental collaboration to optimize customer experiences. She will also manage the day-to-day operations of the Marketing team.

"Taylor's exceptional skills and dedication have been instrumental in our marketing successes,” said Tiffany Baert, vice president – marketing officer for Bank of New Hampshire. “In this new role, Taylor will oversee the operations of our dynamic marketing team, driving innovation and ensuring unparalleled customer experiences. We are confident that Taylor's leadership will propel us to new heights, reinforcing our commitment to excellence and customer satisfaction."

Laro holds a bachelor of arts degree from Saint Anselm College and is a graduate of the New England School for Financial Studies, Northern New England School of Banking and Leadership Lakes Region. She has earned certificates in principles of banking, marketing financial services and bank marketing. Laro serves on the board of the Lakes Region Chamber.

For more information, visit BNH.Bank.